May.05.2021
Orrick is advising gaming app developer Zynga (Nasdaq: ZNGA) on its $250 million all-cash acquisition of Chartboost, a San Francisco-based mobile app monetization and programmatic advertising platform. With the addition of Chartboost, Zynga will be able to offer advertisers advanced machine learning and data science capabilities to plan, buy and optimize their programmatic ad budgets in real time. The transaction is expected to close in the third quarter of 2021.
The Orrick team advising Zynga was led by Matthew Gemello and Ramy Shweiky and includes Max Hyatt, Derek Jones, Heather Sussman, Sarah Schaedler, Amy Ray, Douglas Lahnborg, Eric Wall, Jennifer Clarke Smith, Matthew Coleman, Kathryn Boyle, Matthew Rose, Allen Babajanian, Taylor Ball, Martha Wang, Kimberly M Loocke and Fiona Shajko.